Saturday, November 26

Sony Bravia Ad - Full of Colour

For as many dumb commercials there are out there, it really makes you appreciate the ones that are actually good. People who make marketing an art more than just presenting a product and saying "here is it, buy it". For example the new spot for Sony's new Bravia hi-def television done by Danish director Nicolai Fuglsig. To make the commercial they dropped over 250,000 giant-sized bouncy balls down the streets of San Francisco, and was done completely without computer graphics.

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